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The BMW Sales Master Club is a prestigious title awarded to top BMW sales consultants around the world. It recognizes employees with outstanding sales results, but also acknowledges those who provide unparalleled customer service and who are deeply dedicated to their dealership team. It should go without saying, the Gold Sales Master distinction is a […]

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BMW engineers are paving the way for future personalization of vehicles through colour-changing technology.
Recently, the internet was taken by storm at CES 2022 by the BMW iX Flow, modified with an electric paper technology known as E Ink, allowing the vehicle’s exterior to shift between shades of white and black.
While the E Ink technology isn’t […]

In an automotive landscape of electrified performance and futuristic environment, BMW has revealed its exclusive Concept XM hybrid, posed to be the most powerful model in the M brand’s 50-year history.
Set to go into series production in 2022, the Concept XM is the first BMW M GmbH electrified entry into the luxury high performance market […]

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Intelligent and connective systems to ease any journey, no matter the destination. That’s the focus of BMW’s next-generation of connective technologies, giving customers an intuitive interface to operate their vehicles comfortably and conveniently.

With the all-new BMW ConnectedDrive service and My BMW App, the luxury manufacturer is providing drivers with two new tools to enhance their […]

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With the arrival of the 2022 BMW 7 Series, luxury stands in the forefront as lasting first impressions meet exceptional performance and power on the road. With a confident and smart exterior and strong performance outputs, the 7 Series exceeds expectations in every category.
The 7 Series is characterized best by its distinctive Berina Grey paint […]

BMW 2 series Program Paint

There’s a new avenue for personalization in the BMW ecosystem. “Cars as colourful as us” is the motto of the automaker’s latest customization options for the BMW 2 Series Gran Coupe, adding to a roster of more extraordinary colour choices.
SUV buyers will also have heightened colour choices for the first time as the BMW Individual […]

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BMW has marked the end of an era, just as it all began – with a statement. As the final chapter closes on the iconic BMW i8, the brand’s first plug-in hybrid vehicle, its legacy in innovation, sustainability and class is something the auto manufacturer continues to uphold today with new generations of electric vehicles taking to […]

With summer roads opening up, BMW’s signature X Series models are being given the opportunity to fully express their prowess, from their versatile engineering to their dynamic road-handling features that set X models apart from the competition.
Whether they’re used on twisting mountain roads or sprawling highways, every X series model gets its own custom drivetrain […]

BMW i4 M50

A pair of sleek and stunning displays of electrification, the 2022 BMW i4 eDrive40 and i4 M50, are set to arrive in Canada early next year.
At first glance, BMW’s i4 M50 embodies the signature U-shape of its M series brethren with some distinct i4 features. These include side air intakes for brake cooling and Cerium […]

As the new BMW 2 Series Coupe enters the final phase of development, taking to the race track for dynamic tuning of its drive and suspension systems before entering production later this summer, the manufacturer has revealed new details about the compact sports car that are sure to excite.
While leaving much of the Coupe’s aesthetics […]

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